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A Resource for Publishers and Marketing Professionals Sponsored by Daylife – A Leading pubOS Company Serving Traditional, Emerging and Brand Publishers

Welcome to pubOS.org
Welcome

Welcome to pubOS.org

by Derek Gordon on Apr 5, 2011 • Comments Closed
Welcome to pubOS.org – a resource for publishers and marketing professionals about the publishing operating systems (pubOS) marketplace. PubOS refers to cloud-based technologies, media and services that enable the full range of digital publishing activity, regardless of delivery channel. PubOS.org features up-to-date information, best practices and resources. Photo: Thomas Hawk
Latest entries
Adding Podcasts to Your Content Marketing Mix
Content

Adding Podcasts to Your Content Marketing Mix

by Andrew Nelson on Jun 22, 2011 • Comments Closed
Of all the elements of a good content marketing strategy, audio – or podcasts – is the one least embraced by marketers. There’s a lot of good reasons for this: podcasts are not as widely consumed as video, blog posts, photos or games; and, producing a podcast isn’t as easy as many of the other...
Social Media Content Marketing through a Kindergartner’s Lens
Content

Social Media Content Marketing through a Kindergartner’s Lens

by Andrew Nelson on Jun 22, 2011 • Comments Closed
  Way back in 1988 a little book by Robert Fulghum captivated America for the better part of two years. Called “All I Really Needed to Know I Learned in Kindergarten”, he outlined the basic lessons every kid learns in the first year of primary school and how those apply to our everyday lives as...
Content

Finding new grace in old media

by John Zipps on May 10, 2011 • Comments Closed
[Guest post by James Erik Abels, cross-posted from TMMBusiness.com] There’s no grace in tech talk. Most of the people who chat and chew digital communiqués have all the originality of Einstein without any of the eloquence of Tolstoy. One of their favorite words is also one of the ugliest – “disintermediate.” It’s vague, awkward, and...

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